Don’t forget to catch your girl, Alicia Keys, starring in “Fresh Takes” presented by Dove Go Fresh in association with MTV tonight during “The Hills“. Take a look at the trailer while you wait…
About “Fresh Takes”
“Fresh Takes” uses entertainment and humor to give viewers a look at three 20-something girlfriends as they put their everyday pressures in a fresh perspective. Using the budding micro-series TV format, “Fresh Takes” will broadcast three-minute episodes nationwide during “The Hills,” MTV’s No. 1 show for 20-something women, over a five-week period beginning March 24 (10 p.m. EDT / 9 p.m. CDT). The micro-series was created and produced by MindShare Entertainment and MTV.
Alicia Keys headlines the series, alongside up-and-coming actresses Desi Lydic and Jessalyn Wanlim.
- Alex (Alicia Keys): Fearless, fun and always falling in love, the stylish Alex works at a trendy music PR firm
- Diane (Desi Lydic): Type A personality, she is focused and ambitious, although her friends urge her to loosen up
- Lizzie (Jessalyn Wanlim): The “lost” friend struggling to find who she is and what she wants to do with her life
“We believe their twenties should be a wonderful time for women as they embark on their first, real adult adventures and begin to discover their own unique beauty,” said Kathy O’Brien, Dove Masterbrand marketing director. “We hope the go fresh program will help give them a new perspective on their lives and expand how they define success, ultimately making this a more beautiful time.”
One of the other bloggers on Highbrid Nation wrote about Alicia Keys and Dove and I’m kinda confused. A soap company hired a R&B singer to star in a drama on MTV that will take place during commercial breaks? WTF? But what do I know, that other writer said it was a good idea so maybe he’s right. Being a 27 year old black man, I don’t think I’m the crowd they are aiming for anyway, lol.